PGC Website

A five-week engagement, including a three-week redesign and build, that replaced an outdated, non-responsive golf club site for prospective members, golfers, and event customers.

I redesigned and rebuilt Packanack Golf Club's website as a contracted workplace project, working independently across strategy, UX, visual design, photography, drone production, SEO, frontend development, and deployment. The previous site was outdated, failed across multiple breakpoints, and did not separate the club's key business areas: memberships, golf lessons, restaurant and catering services, and events. Within a five-week project window, I completed three weeks of focused design and development work, reworking every page, removing unnecessary content, and rebuilding the SEO foundation. Because the existing site ran through a cPanel structure rather than my usual React and Vercel workflow, I adapted to a constrained HTML/CSS implementation and deployment environment. I created original course photography and drone footage, then designed the hole-by-hole course pages as a visual and technical centerpiece. Since launch, the site has received more than 1,500 monthly views, up from roughly 500. I also added membership inquiry forms that were not previously available.

Tools: HTML, CSS, JavaScript, SEO